Software 2004: Proceedings
Opening Presentation M.R. Rangaswami, Sand Hill Group
Software: To Infinity And Beyond Ray Lane, Kleiner Perkins
Blueprint for 2004 Ken Berryman, McKinsey & Company
Orchestrating the Stack—An Update to Systems of Record
Geoffrey Moore, TCG Advisors
Making Effective Presentations
Malcolm Kushner, Kushner & Associates
Voice of the Customer- Toby Redshaw, Motorola
The People equation in software; achieving
maximum results Mark Tapling, Everypath
The architecture of Business drives the Business
of Architecture Shai Agassi - SAP
The DaVinci Code : The CISO's Quest for the Holy Grail -
Sand Hill Group
How to Position a Software Company for a Strategic Acquisition –
Alliant Partners
Offshore Outsourcing Agreements - Preparing in Advance -
Fenwick and West
Orchestrating the Enterprise Computing Stack - TCG Advisors
Debt Financing Alternatives for Today’s Software Company -
Silicon Valley Bank
Offshore Challenges: Perspectives from Offshore
Managers – Zinnov
Making Your Industry Marketing Strategy Work -
Applications Marketing Group
Reducing Security Vulnerabilities in Enterprise Software -
Kestrel Technology
Technology Paradise Lost: The New Future of Spending -
Erik Keller, Wapiti LLC
Creative Problem Solving With Teams - Randy Haykin,
Outlook Ventures and Don Massaro, Reconnex
Ensuring Your Success in The European Marketplace -
Jacques Putzeys and Freddy Nurski
Disruptive Marketing Technologies & Guerrilla
Warfare 2004 - Rick Bennett
