CONFERENCES

Software 2006
Software 2006: Alliance
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Wednesday, April 5, 2006

Location: Santa Clara Convention Center, Room 209/210 (note new room)

Time: Description:
8:30am – 10:30am Keynotes in General Session
10:30am – 11:00am Break
11:00am – 11:30am
“How to Work with the Gorrillas”
Bruce Richardson, Chief Research Officer, AMR Research
11:30am – 11:45am “Alliances: Nurturing or Neutering?”
Vinnie Mirchandani, Principal, Deal Architect
11:45am – 12:30pm “Software Alliances – Best Practices”
Moderator: Bruce Richardson, Chief Research Officer, AMR Research Panelists: Peter Koliopoulos, Sr. Director Channel Marketing, EMC; Tom Hermann,VP, ISV Management and Programs, Oracle; Akther Ahmed, VP Global Alliances, TCS
12:30pm – 2:00pm Alliance Lunch
2:00pm – 3:45pm Keynotes in General Session
3:45pm –4:00pm Break
4:00pm – 4:30pm “What Do Small Software Vendors Bring to the Table?”
Dave Watson, CTO, Kaiser Permanente
4:30pm – 4:45pm “Executive Spending Trends and Priorities: What’s on Tap Through 2010?”
Bill McNee, President, Saugatauck Technology
4:45pm – 5:30pm

“Opportunities for Emerging Companies”
Moderator: Erik Keller, Principal, Wapiti LLC Panelists: Dan’l Lewin, Corporate Vice-President, Microsoft; Rami Branitzky, VP ISV Partner Program, SAP

5:30pm –7:00pm Reception/Networking at the Trade Show Floor

Alliance is a new event at Software 2006 which provides a forum for major software vendors to gather with small and mid-size players to discuss issues impacting the success of the ecosystem. In both a town hall-style meeting and during one-on-one networking time, Alliance will allow all sides to gain a better understanding of each others’ challenges and opportunities. The objective will be to create a new set of the best practices for software vendor alliances.

The Sand Hill Group will nominate only selected Software 2006 attendees to take part in this session. Nominees chosen to participate in Alliance will receive further details prior to the conference. To nominate your company, email M.R. Rangaswami at mr@sandhill.com.

Software Partners
  • EMC Software
  • Microsoft
  • Oracle
  • SAP
  • Symantec
  • Tata Consultancy Services

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