
Software 2006: Proceedings
Welcome Address ![]()
MR Rangaswami, Sand Hill Group
Keynote ![]()
Ray Lane, General Partner, Kleiner Perkins Caufield & Byers
Unifying the Ecosystem ![]()
Vanessa Colella, Associate Principal, McKinsey & Company
Keynote ![]()
Shai Agassi, President of the Product and Technology Group and Executive Board member, SAP AG
Keynote ![]()
Dave DeWalt, President, EMC Software Group
Keynote![]()
Thomas Kurian, SVP Development, Middleware Platform, Oracle Corporation
Keynote![]()
Mark Bregman, CTO, Symantec Corp.
The
Platform for the People-Ready Business ![]()
Simon Witts, Corporate Vice President, Enterprise and Partner Group, Microsoft
Leveraging New Trends in the Global Ecosystem![]()
Moderator: Brian Turchin, President Cape Horn Strategies. Panelists: Dan’l Lewin, Corporate Vice President, Microsoft; Robert Gersten, Chief Development Officer, Hyperion Solutions; Sudhakar Muddu, CEO, Kazeon Systems; Gordon Brooks, President and CEO, Symphony Services.
Your Applications and Content: Mobilized, Globalized and Monetized in 24 Hours![]()
Michael C. Pousti, Chairman and CEO of SMS.ac; Peter Harrison, CEO, Induslogic.
10 Best Practices for Successful Offshore Development Centers![]()
Sheng Liang, Vice President of Engineering, Seven.
Product Development Outsourcing: The Next Wave![]()
Moderator: Vamsee Tirukkala, Co- Founder, Zinnov. Panelists: Puranik Ranganath, Sr. Dir., Offshore R&D Strat. and Op., Motorola; James Maury, Dir. of Eng., OpenWave; Warren Smith, VP of Eng., Mirapoint; Vijay Laxmi, Manager-
Developer Partner & Evangelism, Microsoft
Maintenance is Strategic... Now What?![]()
Moderator: Mike Smerklo, President & CEO of Service
Source. Panelists: Keith Leimbach, VP, Americas Support, BEA Systems; Glenn Weinstein, VP, Technical Support & Services, Borland; Brian Slepko, VP Maintenance Revenue & Operations, Agile Software; Alex Slusky, Managing Partner, Vector Capital.
Licensing and Pricing: The Next Segmentation Weapons![]()
Jim Geisman, President, MarketShare Inc.
Lead Generation - What Works Well and What Doesn’t![]()
Anil Gupta, Principal, The Applications Marketing Group
Software Offshoring as an Ecosystem![]()
Leo Brunnick, CTO, Vignette and Kris Canekeratne, CEO, Virtusa.
Venture Advice: Guerrilla Warfare with Your Last $30K![]()
Rick Bennett, President, TRBA.
It’s Time to Change our Thinking! Why Enterprises Need to Focus on Effective User Adoption to Realize the Value of IT![]()
Chris Dowse, CEO, Neochange and Steve Schlabs, Director of Enterprise Accounts, Salesforce.com.
From Bubble to Breakthrough: Reshaping a Dotcom Startup into an Enterprise Software Powerhouse Took Focus and Discipline![]()
Josh Pickus, Vice President, CA
Positioning Strategies for Taking Market Category Leadership![]()
Moderator Bob Wright, Principal, Marketing Arts. Panelists: Heidi Melin, CMO, Hyperion; and Van Diamandakis, CMO, WebEx.
Mobile Computing and Hosted Solutions![]()
David Nagel, former CEO, PalmSource and Frank Yu, President and COO, Augmentum
How to Turn an Innovation into a Billion-Dollar Business ![]()
David Thompson, Author, Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth
On-Demand Platforms Were Not All Created Equal ![]()
Shawn Farshchi, CIO, WebEx
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We will be adding content in the coming weeks.



















